Resume Skills and Keywords for Email Marketer

An Email Marketing Specialist is in charge of email marketing campaigns, newsletter creation, email database management, and email campaign optimization for better deliverability and open rates. An email marketer Identifies the target audience, designing and implements direct email campaigns that involve proofreading emails, writing newsletters, upgrading current templates to personalized ones.

Skills required for an Email Marketing role:

  • Pricing structures
  • Fact-checking
  • Newsletter Writing
  • Email Writing
  • Campaign Management
  • Email Marketing Tools
  • Analytics and SEO
  • Digital marketing
  • Strategic Planning
  • Graphic design
  • Adobe Creative Cloud

What recruiters look for in an Email Marketer resume: 

  • Prior experience in conducting market research to better comprehend prevailing consumer behaviors.
  • Skills in reviewing the campaigns to ascertain areas of strength and weakness, which could inform subsequent outputs.
  • Creative capabilities in conceptualizing marketing campaigns that speak directly to the pain points of existing and prospective clientele.

What can make your Email Marketing resume stand out:

A strong summary that demonstrates your skills, experience, and background in the digital marketing sector.

  •  Creative and detail-oriented Email Marketing Specialist with a strong skill set in developing original email marketing strategies, conducting market research, and evaluating the performance of the campaigns. Proficient in B2C digital marketing, account & brand management, and advertising - both agency & client-side experience. Effective communicator and great leader offering excellent multitasking and time management abilities. 

Targeted job description 

  • Identify the target audience and grow the email list.
  • Design and implement direct email marketing campaigns.
  • Proofread emails for clarity, grammar, and spelling.
  • Upgrade the email templates using graphics, personalization and advanced features.
  • Ensure prompt and accurate communication with clients via email to minimize unsubscribes.

Related academic background 

  •   Bachelors of Business Administration (Marketing) | Amity University | Jul 2016

Sample Resume of Email Marketer in Text Format

Lakshay Chawla

Email Marketer 

 +919769835723|lakshaychawla@gmail.com

Creative and detail-oriented Email Marketing Specialist with a strong skill set in developing original email marketing strategies, conducting market research, and evaluating the performance of the campaigns. Proficient in B2C digital marketing, account & brand management, and advertising - both agency & client-side experience. Effective communicator and great leader offering excellent multitasking and time management abilities. 

EMPLOYMENT

 Email Automation Specialist | EVC Ventures | 2019 - Present 

  • Manage marketing automation efforts and manage all components of email scheduling, management, and deployment, ensuring an engaging client experience. 
  •  Create, deploy and manage day-to-day email campaigns using a marketing automation platform. 
  • Deploy and Manage Automation tools, CRM data, data reporting tools, and making simple updates to the website. Partner with sales, marketing, and channels to help develop & implement email campaign plans. 

Email Marketing Specialist | VP Placement | 2016 - 2018 

  • Managed the execution of all email marketing including setup, proofing, testing, launch, analysis, and optimization worldwide for various departments worldwide. 
  • Implemented technical and operational email marketing strategies to enhance campaign effectiveness. 
  • Developed and recommended new email marketing communication streams and personalized email messaging based on marketing data. 

EDUCATION 

Bachelors of Business Administration (Marketing) | Amity University Jul 2016 

SKILLS 

Affiliate Marketing | Search Engine Marketing (SEM) | Email Automation | Campaign Management | Brand Promotion | Email Marketing | Brand Management | Google Analytics | Go-To Market Strategy | Communication 

COURSES 

  • Email Strategy and Optimization Course at LinkedIn Learning 
  • Mailchimp Email Marketing Course at Udemy 

ACTIVITIES 

Volunteering 

Volunteer at “UDAAN'', a non-profit organization working for the welfare of the people of different underprivileged students.

LANGUAGES 

English | Hindi | French