Resume Skills and Keywords for BA (Branding & Advertising) Graduate

Branding & Advertisements is responsible for developing and executing comprehensive advertising campaigns that align with the brand's vision and objectives. Their primary focus will be on creating captivating and persuasive content across various channels, including print, digital, and social media. Additionally, they play a crucial role in developing and maintaining the brand identity, ensuring consistency across all touchpoints. Conducting market research, analysing consumer behaviour, and monitoring campaign performance will be integral to your responsibilities. 

Skills required for a BA (Branding & Advertisements) Graduate role:

  • Graphic Designing
  • Copywriting
  • Developing Brand Strategy
  • Project Management
  • Market Research
  • Budgeting and Resource Management
  • Data Interpretation
  • Presentation Skills
  • Negotiation Skills
  • Communication Skills

What recruiters look for in a BA (Branding & Advertisements) Graduate resume: 

  • Experience with computer-aided design.
  • Proficiency in tools such as Photoshop, Adobe, InDesign, Illustrator or any other that your organisation prefers.
  • Thorough understanding of marketing, website design, production, corporate identity, advertisements, product packaging, and multimedia design.
  • Effective time management skills and the ability to meet deadlines.

What can make your BA (Branding & Advertisements) Graduate resume stand out:

A strong summary that demonstrates your skills, experience and background in branding and advertising:

  • A results-driven Branding and Advertising professional responsible for developing and implementing strategic marketing campaigns. Proven knowledge in crafting compelling brand stories, managing brand identity, driving brand awareness and creating innovative advertising strategies that resonate with target audiences and deliver measurable business growth.

Targeted job description 

  • Conduct research to understand the target audience, market trends, and competitors' strategies.
  • Assist in the development of brand strategies and positioning to create a unique identity for the company or product.
  • Work with graphic designers, copywriters, and multimedia specialists.
  • Assist in the execution of advertising campaigns across different platforms and media. 

Related academic background 

  • BA (Advertising & Brand Management), International College of Girls, Jaipur | 2022

RAVEENA SHASHTRI

BA (Branding & Advertisements) Graduate 

+91-9876543210 | raveena@gmail.com |Jaipur, India

SUMMARY 

A results-driven Branding and Advertising professional responsible for developing and implementing strategic marketing campaigns. Proven knowledge in crafting compelling brand stories, managing brand identity, driving brand awareness and creating innovative advertising strategies that resonate with target audiences and deliver measurable business growth.

INTERNSHIPS

Intern Advertising & Branding at Advertising Solutions | Mar 2023 - Present, Jaipur

  • Conducting research to understand the target audience, market trends, and competitors' strategies.
  • Assisting in the development of brand strategies and positioning to create a unique identity for the company or product.
  • Contributing to the creation of advertising materials, including copywriting, design, and multimedia content.
  • Learning and working with various digital marketing channels, such as social media, content marketing, email marketing, and search engine optimization (SEO).

Intern Advertising & Branding at The Branding Corps | Aug 2022 - Feb 2023, Jaipur

  • Gathered data, analysed it, and provided insights to guide branding and advertising decisions.
  • Worked with graphic designers, copywriters, and multimedia specialists.
  • Assisted in the execution of advertising campaigns across different platforms and media. 
  • Used analytical tools to measure the effectiveness of marketing efforts, tracked key performance indicators (KPIs) and provided reports to the team.

EDUCATION

BA (Advertising & Brand Management), International College of Girls, Jaipur | 2022

COURSES

Creating Impactful Advertisements, Indian Institute of Management | 2022

VOLUNTEERING

  • Volunteering at Animal Aid Shelters.
  • Volunteering to provide community services for the homeless.
  • Volunteering at Non-Profit Organisations.

SKILLS

Graphic Designing | Copywriting | Developing Brand Strategy | Project Management | Market Research | Budgeting and Resource Management | Data Interpretation | Presentation Skills | Negotiation Skills | Communication Skills

LANGUAGES

English 

Hindi

Marwari